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Postscript
Email Marketing & SMS

Postscript

Target by SMS subscriber status. Trigger SMS flows and auto-tag subscribers on upsell acceptance.

What it does

Target by SMS subscriber status — show different checkout content or post-purchase offers to SMS subscribers vs. non-subscribers. Show non-subscribers an incentive to opt in, or show subscribers exclusive offers.

Target by keyword tags — Postscript uses keyword tags to segment SMS subscribers. Tile reads these tags and lets you use them as targeting conditions.

Trigger SMS flows — when a customer accepts or declines a post-purchase upsell, Tile fires a custom event to Postscript for SMS automations.

Auto-tag subscribers — when a customer accepts an upsell, Tile automatically adds the 'tile-upsell-accepted' keyword tag to their Postscript profile.

How to increase AOV with Postscript

SMS subscriber-exclusive upsells

Create a post-purchase upsell targeted only to SMS subscribers. Offer a deeper discount as a reward for being subscribed — reinforcing the value of their SMS opt-in while increasing AOV.

Non-subscriber opt-in incentive

For non-subscribers, show a checkout content block: 'Subscribe to SMS and get 15% off your next order.' Target this to only appear for non-subscribers.

Upsell follow-up via SMS

When a customer accepts an upsell, build an SMS flow: 'Thanks for adding [Product]! Reply YES for a 10% off code on your next purchase.' SMS has 98% open rates — one of the highest-converting follow-up channels.

Segment upsell buyers

Tile auto-tags upsell accepters with 'tile-upsell-accepted' in Postscript. Use this tag to build an SMS segment of proven upsell buyers for future offers.

Key features

  • Target by SMS subscriber status (is / is not a subscriber)
  • Target by keyword tags (has / does not have keyword)
  • Fire custom events to Postscript on upsell accept/decline
  • Auto-tag subscribers with 'tile-upsell-accepted' on upsell acceptance
  • Events and tagging respect Shopify's customer SMS marketing consent status
  • Connect with your Postscript API key

Setup — under 60 seconds

  1. 1

    Get your API key from Postscript

  2. 2

    Go to Integrations in Tile and click on Postscript

  3. 3

    Paste your API key and click 'Connect & Save'

Try Postscript + Tile

14-day free trial. Connect Postscript in under 60 seconds. No credit card required.